Key Responsibilities

• Develop and execute Subway’s marketing strategies to enhance brand presence in Germany.
• Oversee national advertising campaigns, social media initiatives, and promotional events.
• Analyse customer insights and market trends to create targeted marketing initiatives.
• Collaborate with product development teams to align marketing strategies with menu offerings.
• Monitor and manage marketing budgets, ensuring optimal ROI on campaigns.

Qualifications

• A Master’s degree in Marketing, Business Administration, or a related field.
• 8–10 years of experience in senior marketing roles, preferably in the food service or FMCG industries.
• Strong expertise in digital marketing, customer analytics, and brand strategy.
• Proven leadership and project management skills.
• Fluency in English and German.

Benefits

• Attractive salary with bonuses tied to performance.
• Access to global marketing resources and professional development programmes.
• Comprehensive health benefits and pension schemes.
• Flexible working hours and remote work options.
• Employee discounts at Subway outlets.