Director of E-Commerce Strategy

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Job role insights

  • Date posted

    January 5, 2025

  • Closing date

    March 22, 2025

  • Location

    Freiburg im Breisgau

  • Salary

    €14,000 - €20,000 /month

  • Qualification

    Degree

  • Experience

    6 – 9 Years

Description

Key Responsibilities
  • Lead the strategic planning and execution of Tchibo’s e-commerce platform, driving online sales growth and improving the user experience.
  • Collaborate with IT, marketing, and logistics teams to create an integrated digital strategy that enhances customer engagement and optimizes operational efficiency.
  • Monitor and analyze e-commerce performance, using data and analytics to improve website functionality, customer journeys, and product offerings.
  • Stay up-to-date with e-commerce trends, emerging technologies, and digital marketing innovations to ensure Tchibo’s digital presence remains competitive.
  • Develop and manage relationships with external digital partners and third-party platforms.
Qualifications
  • A degree in E-Commerce, Business Administration, Marketing, or a related field.
  • 8+ years of experience in e-commerce strategy or digital marketing, ideally within the retail industry.
  • Strong understanding of e-commerce platforms, analytics, and digital marketing tools.
  • Experience in managing cross-functional teams and delivering large-scale digital initiatives.
  • Fluent in German and English.
Benefits
  • Competitive salary with performance-related bonuses.
  • Health insurance, pension schemes, and paid time off.
  • Stock options and employee discounts on Tchibo products.
  • Opportunities for career growth in the e-commerce and digital space.
  • Access to professional development and leadership training.
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