Key Responsibilities

• Lead Rewe’s digital marketing efforts to promote e-commerce platforms, drive online sales, and increase customer engagement.
• Develop, implement, and manage digital marketing campaigns across various channels, including search engines, social media, email marketing, and paid media.
• Analyse data and campaign performance to optimise marketing strategies and maximise return on investment (ROI).
• Collaborate with the content and creative teams to produce high-quality content for product promotions, email newsletters, and digital advertisements.
• Track market trends and customer behaviour to inform marketing decisions and refine strategies.

Qualifications

• Bachelor's degree in Marketing, Digital Media, or a related field.
• 3+ years of experience in digital marketing, particularly in e-commerce or retail.
• Strong knowledge of SEO, SEM, social media platforms, and paid media.
• Analytical mindset with the ability to interpret data and use it to optimise campaigns.
• Proficiency in tools such as Google Analytics, Google Ads, and Facebook Ads Manager.
• Fluency in German and English.

Benefits

• Competitive salary and performance-based incentives.
• Health and wellness benefits, including access to fitness programs and insurance.
• Discounts on Rewe products.
• Career development opportunities and access to training programs.
• Flexible working hours and hybrid working options.