Key Responsibilities

• Develop and execute digital marketing campaigns to boost Edeka's online presence and increase customer engagement.
• Manage Edeka’s website, social media platforms, and digital content to ensure a consistent brand image and voice.
• Analyse digital performance metrics and optimize campaigns to maximise ROI.
• Coordinate online promotions, email marketing, and customer loyalty programs.
• Work closely with the product, sales, and IT teams to align digital efforts with broader business goals.
• Stay updated on digital marketing trends, tools, and best practices to ensure Edeka’s digital strategies remain competitive.

Qualifications

• Bachelor's degree in Marketing, Digital Media, or a related field.
• 3+ years of experience in digital marketing, preferably in retail or FMCG industries.
• Strong knowledge of social media platforms, SEO, SEM, and digital advertising tools.
• Excellent analytical skills, with experience in web analytics and customer insights.
• Fluent in German and English.

Benefits

• Competitive salary and annual bonuses.
• Employee discounts across Edeka stores and partner services.
• Flexible work arrangements, including remote working options.
• Access to professional development courses and resources.
• Health insurance and wellness programs.